These days there are methods and theories around everything to do with SEO, SMM and SEM. Most believe that if you link things back and forth that the gain will outweigh the effort.
I am of the opinion that you need to build quality content that will show you know your stuff and display something that is of use to someone else.
The “how” to rank for gold coast digital agency
First to do is to write an article to clearly defines where you sit within the gold coast digital agency community.
Then broadcast aforementioned post to the relevant social media channels, even promote that you are a digital agency on the gold coast within the channel.
See if you can gain some backlinks either by using citations and that directly refer to advertising agency that specialises in digital located within the Gold Coast and Brisbane areas.
Then sit back, record and measure constantly to see what has been gained, or lost.